Set up your brand identity

Add your logo, colors and links once. Every template the app creates for you will use them, so your emails always look like your store.

Updated September 21, 2026 · 1 min read

In this article you will upload your logo, pick your colors and confirm your store links.

Before you start

  • Your logo as a PNG or JPG. A version with a transparent background looks best in emails.

Steps

  1. On the Home page, find the setup card and click Brand identity.
  2. Upload your logo. You can crop it and check how it looks on a light and a dark background.
  3. Pick your primary and secondary colors. They are used for buttons, headings and accents in your emails.
  4. Confirm your store URL and add your social media links. They appear in the footer of your emails.
  5. Save. New templates, AI-generated campaigns and automations will pick up this branding from now on.
You can also update logo, colors and footer branding in Settings → Template branding. Preview a new email after changing your branding.

Try these steps in Sendvio

Enter your Shopify store name to open Brand identity in Sendvio, inside your Shopify admin. It opens in a new tab, so you can keep this guide alongside it. Shopify may ask you to sign in.

Follow the steps above to select the relevant item. Navigation for this task:

SendvioHomeBrand identity
For my-store.myshopify.com, enter my-store. We remember it in this browser only.

Still need help?

Write to us and include your store name and, if it is about a message, the recipient's email or phone. We answer every email.

Email support@sendvio.com