Create a campaign

A campaign is a message you send once to a group of subscribers. Choose the channel first, then write the message.

Updated September 21, 2026 · 1 min read

In this article you will start a new email or SMS campaign from scratch or with AI.

Before you start

  • A verified account.
  • At least a few subscribers in Audience. For SMS, an approved SMS sender.

Steps

  1. Go to Campaigns and click Create campaign.
  2. Choose the channel: Email newsletter or SMS campaign.
  3. Choose how to start: from a template, from a previous campaign, or Generate with AI, where you describe the message and the app writes it for you.
  4. The campaign opens as a draft. Nothing is sent until you go through the Review step and confirm.
  5. Give the campaign a name you will recognize later, for example "Summer sale – 20% off". Customers do not see this name.
Not sure what to send? Start with Generate with AI. Describe the goal in one sentence and adjust the result in the editor.

Try these steps in Sendvio

Enter your Shopify store name to open Create campaign: choose Email or SMS in Sendvio, inside your Shopify admin. It opens in a new tab, so you can keep this guide alongside it. Shopify may ask you to sign in.

Follow the steps above to select the relevant item. Navigation for this task:

SendvioCampaignsCreate campaign
For my-store.myshopify.com, enter my-store. We remember it in this browser only.

Still need help?

Write to us and include your store name and, if it is about a message, the recipient's email or phone. We answer every email.

Email support@sendvio.com