See campaign results
After a campaign is sent, its page shows how it performed: delivered, opened, clicked and the sales it generated.
In this article you will read the results of a sent campaign and know where to dig deeper.
Steps
- Open any campaign with status Sent from the Campaigns list.
- Read the delivery, engagement and attributed sales metrics available for the selected channel. For email, Delivered means acceptance by the receiving server; it does not guarantee inbox placement.
- Use the metric labels and explanations in the report when comparing results, and keep the reporting period consistent.
- To see what happened with one specific person, go to Settings → Sending logs and search their email or phone.
Open rates are an estimate. Some inboxes preload images and count as an open, others block them. Clicks and sales are the numbers to trust.
Try these steps in Sendvio
Enter your Shopify store name to open Campaigns in Sendvio, inside your Shopify admin. It opens in a new tab, so you can keep this guide alongside it. Shopify may ask you to sign in.
Follow the steps above to select the relevant item. Navigation for this task:
SendvioCampaignsSent campaign
For my-store.myshopify.com, enter my-store. We remember it in this browser only.
Still need help?
Write to us and include your store name and, if it is about a message, the recipient's email or phone. We answer every email.